# SearchFocal > SearchFocal is an AI search optimization agency (GEO and AEO). It strengthens the pages, business profiles and independent sources that help ChatGPT, Google AI Overviews, Gemini and Perplexity find, understand and recommend a business. Key facts: - Operator: SearchFocal, reachable at info@searchfocal.com - Market: United States. Home service contractors have a dedicated service. Other local, multi-location and B2B service businesses are served through the main service. - Services and published pricing: AI visibility audit ($450 one time, credited in full toward a sprint or monthly optimization started within 30 days), AI search optimization ($1,850 per month, includes monthly monitoring), entity and answer-page sprint ($3,500 one time for six weeks of fixed-scope work), and competitive AI visibility monitoring ($850 per month standalone, included with monthly optimization). - Free resources: a 9 step AI search optimization checklist and a browser based AI readiness checker. Neither requires an email address. The checker is a heuristic self-assessment, not a measured ranking. - Entry offer: the $450 AI visibility audit tests 25 to 40 real buyer questions across ChatGPT, Google AI Overviews, Gemini and Perplexity, maps competitors and cited sources, and delivers a 90 day plan within five business days. It is checked by hand, not an automated scan. - Research: a plain-language comparison of the four platforms, official documentation and SearchFocal's protocol for recording buyer questions, recommended businesses and cited sources. - Reporting: mentions, cited pages, search demand and counted enquiries are reported separately. No placement in AI answers is promised anywhere on this site. - Infrastructure note: llms.txt and structured data are supporting infrastructure, not a guaranteed way to be cited. Google states that no special markup or AI-specific files are required for its AI features. ## Primary - [AI search optimization (GEO and AEO)](https://searchfocal.com/ai-search-optimization/index.md): answer pages, consistent business profiles, independent sources and monthly monitoring. - [AI visibility audit and monitoring](https://searchfocal.com/ai-visibility-audit/index.md): recorded answers for 25 to 40 buyer questions, a competitor and source map, a 90 day plan and optional monthly monitoring. - [AI search for contractors](https://searchfocal.com/contractors/index.md): how homeowners ask AI who to call, and the pages, listings and sources that put a home service business in the answer. - [Research and methodology](https://searchfocal.com/research/index.md): how the four platforms differ for a buyer, the official sources and the AI visibility testing protocol. - [AI search optimization checklist](https://searchfocal.com/guides/ai-search-optimization-checklist/index.md): 9 checks in order, each with a way to verify it and the official source behind it. - [AI readiness checker](https://searchfocal.com/tools/ai-search-readiness-checker/index.md): scores nine signals, lists the top three fixes and works out the review gap to a competitor. - [Process](https://searchfocal.com/process/index.md): the five steps from the AI visibility audit to monthly reporting, with what you get and what is needed from you at each step. - [Pricing](https://searchfocal.com/pricing/index.md): the four pieces of work, their prices, what sets the scope and how the work is billed. - [Home](https://searchfocal.com/index.md): what the work covers, how it runs, and who it is for. ## Optional - [Contact](https://searchfocal.com/contact/): order the $450 AI visibility audit or request a package scope by email or through the form. - [About](https://searchfocal.com/about/): who SearchFocal is, how the work is done and what is counted separately. - [Privacy](https://searchfocal.com/privacy/): what the enquiry form collects, who processes it and how to have it deleted.